Words to change the world.

Work with us, or book a Wordshop, for purpose-driven fundraising copy that connects with donors, compels emotion, and amplifies your cause.

The Word Space is your space.

That sweet spot between charity and donor where words hold power. And the stories we tell move people to act.

The Word Space helps not-for-profits to craft stories with impact.

700+

projects delivered with love
900+

interviews done
$200 million+

raised for organisations doing good

If you want to change the world, you need to change your story.

Wordshops.

Gain the skills, knowledge and confidence to write powerful donor appeals.

From bite-sized webinars to full-day Wordshops, there’s something for every fundraiser.

Learn to interview with confidence and empathy, apply proven storytelling and structural techniques, craft inserts that add value, and use words to build trust.

Discover Wordshops

Beyond the Wordshop.

Donor Appeals.

Your story is your superpower. Tell it well, and you’ll connect with donors in a deeper, more meaningful way.
With a strong knowledge of direct mail and industry best practice, our work is proven to stir emotion, lift response rates and raise more money for your cause.
Interviews.

Good interviews make strong donor appeals. With journalism experience behind us, we’re confident connecting with people of all ages, cultures, and backgrounds.
We’ll turn memories into stories and unearth the emotion and colour needed to make your donor appeal soar.

Story.

Hello, I’m Justine – a fundraising copywriter, creative storyteller, and founder of The Word Space.

When I was eight, I wrote a novel about running away on the back of a lumpy crocodile. It was probably awful, but it sparked a sublime love for words. Writing them. Reading them. Moulding them into magic.

Since then, I’ve lived by the belief that words are alchemy. Thread them together in just the right way, and you can move people to do incredible things. So, that’s exactly what I do – I help changemakers find their voice and tell their stories in the best way possible.

Whether it’s saving wildlife, funding research, or empowering youth, my work is creative, full of impact, and proven to bridge the gap between apathy and action. As a former journalist and veteran interviewer, I bring compassion and curiosity – and nearly 20 years of experience – to every person and every story.

No more lumpy crocodiles. Just smooth, purpose-driven copy that makes people feel something, deeply.

Kindness.

"The workshop exceeded my expectations. Justine was warm, approachable, and highly knowledgeable. She took the time to answer questions thoughtfully and thoroughly, making the session both productive and informative. I left with valuable insights and practical takeaways."

Angela, Bayley House
"I would highly recommend Justine's Donor Appeal Wordshop to anyone working in NFP fundraising or communications. It was informative, engaging, practical and evidence-based. Justine really knows her stuff and was very generous in sharing it."

Caity, WaterAid Australia
“Love, love, love! Justine has nailed it again.”

Peter, Cabrini Hospital Foundation
“When I found Justine, it was just such a huge weight lifted. Her writing strikes the right emotional punch and is donor centric. Its been quite a few years now and the appeals still feel fresh. Working with her is easy and fun, and she feels like an extension of my team.”

Jane, Breast Cancer Foundation NZ
"Justine is an experienced and trusted interviewer who brings compassion and warmth to every case study. Her power is being able to turn those stories into compelling, meaningful donor appeals that hit the mark, every time."

Anthea, Redstone Marketing
"Justine brings a real passion to everything she does. Her strength is being able to connect with people on the front line to produce not only high quality copywriting but real insights in her work that result in engaging and meaningful communications. It has always been a great pleasure to work with Justine, her enthusiasm and professionalism make for a very positive working experience."

Shelley, Zoos Victoria